2013年5月7日星期二

Individual’s self reflection



Individual’s self reflection


Introduction

Nowadays, as the interactions among the whole world are becoming increasingly frequent and important, virtual teams are requesting in almost every organization. Besides, as the development of communication technologies, such as telephone, emails, MSN, Skype, Web cams, etc, which enable remote communication, virtual teams are emerging and become necessary in organizations. I am very glad to have a virtual team experience in this course and the virtual way of communication, I think, will be inevitable or even the theme when I go to work. On the whole, we have a very pleasant virtual team, though experience some cloudy days.

The starting stage of the virtual team

My reflection starts with the team setting up stage. At this stage, we first selected teammates to form the “morning class team”. It was a tricky process because everyone in the class wanted to grab the best teammates. After a battle, we formed out DIB group, which was consisted of a passionate and minded leader (Eric), an excellent executor (Shadow) and an attentive coordinator (me). At the very beginning, we reached an agreement on our roles and on what each of us was accountable for. Besides, although we had very different roles, things we all had was the enthusiasm about the work and we were all self-motivated. These common characteristics enhanced our team effectiveness according to LaBrosse. (Sadri, 2012)  Though we were not the best personally, our collaboration was the best. We chose a good team leader with good communication skills, who had very clear ideas about what we were doing. Furthermore, as we were friends and trusted each other before we became teammates, the communication in our team was very open and smoothly.  Although what I talked above was not the virtual team, this real team laid a good foundation for the virtual team we would soon form. Actually, the virtual team was not established by us but formed by our professor randomly with one team from the evening class, which, I believe, is what things should usually be in the real work. In this virtual team, although we did not have the specific roles, we agreed two spokesmen after a short time of chaos at the beginning of communication when there were too many opinions that made the communication inefficient. They were Mandy from the other team and me. Both of us were responsible for collecting the ideas from our own real teams and then, exchanged them to make the progresses toward the mutual project.

Communication channels

One thing I would like to highlight was that until the end of the final projects, we had never talked to the other team members face-to-face. The major ways we communicated were Email and Whatsapp. We used Email to summarize our ideas and received feedbacks from the other team. By using the clear and summarized expressions, the communication efficiency improved. In addition, it was easy to document the ideas and opinions from the two teams so that when there was any confusion, we could trace back at the first place. According to virtual team survey report in 2012, most of people who took the survey claimed that they used Email as the major communication tool in virtual teams. (showed as follows)


However, there were still some bad effects of communicating through E-mail. Firstly, it was hard to get timely feedback, especially for those who did not check the emails constantly. So when there was something urgent, we would not get the feedback in the first place. Besides, when there was a conflict, the untimely feedback aggravated misunderstandings. I still remembered one time we had very different ideas about our project topic, but our team waited for a while to receive the other team’s reply which made us could not stop thinking whether the other team was mad about our team’s idea and we could not move forward until they replied. Secondly, communicating by emails reduced the social cues. E-mail communication lacks the emotional expression found in face-to-face conversations (Johnson, 2002). For example, by relying on the messages' cognitive content, some writing mistakes or inappropriate expressions would lead to unnecessary misunderstanding and conflicts. Lastly, lengthy e-mail message could be hard to be digested and understand. For example, as we would like to make our email message comprehensive, our email messages were very long and sometimes we found that the other team missed some parts of it. It was upsetting if we had a conflict. Lastly, as the reviewability of the E-mail message, some mistakes would be kept, which needed us to be very careful about the contents we sent. During the project, we received an email with very straight and angry expressions, although we passed the conflict away, we still were bothered by those angry words when we saw that email. Because of those disadvantages of emails, we used Whats app at the same time. For example, if we had something urgent or complicated to discuss, we organized a meeting on Whats app, and then, summarized the ideas in emails.

Challenges faced by the virtual team

The second reflection I would like to make is about challenges we faced in the virtual team. The first one is lack of leadership. As the lack of face-to-face communication, it was hard for a virtual team to appoint a trusted leader who could establish ground rules, build trust among team members, model appropriate communication, empower the team and address conflicts effectively, which would determine the success or failure of the team. Our virtual team didn’t have an appointed leader, although the two real teams both had their leaders. So it was hard for us to reach an agreement when we had diverse views. Take the determination of the two business partner of our virtual organization for example, we decided to establish the virtual company www.roomsharing.com at the very beginning, but it took us two weeks to choose IBIS hotel and www.backpackers.com.tw , because every team was insisting on its own choice and could not convince each other. Finally, when everyone had enough of the arguments, Andy from the evening class team stood out and sent us a final email about the different choices. By using the framework he suggested, we finally reached an agreement on the two partners. At that time, Andy played the role of the leader.

The second challenge is the establishing of ground rules. According to Bruce Tuckman's group development model in 1965, there are five stages, including forming, storming, norming, performing and adjourning. The ground rules should be established in the first norming stage (Sadri, 2012). The rules should include the vision of the team, everyone’s roles and responsibilities, project schedule and to be more effective, the ways of communication, the rules of meetings as well as the principles to follow when conflicts are encountered. These rules will help to ensure each team member to contribute and focus on task, as well as helping the virtual team to run smoothly and avoid conflicts to a large extent.  Siebdrat indicated in his research that teams with high level of task-related processes outperform teams with low level, which was showed in the following picture.

For the lack of virtual team experiences and leader, we did not establish these ground rules after our first chatting and greetings. But there was an underlying common goal that was to finishing this project before the deadline. Besides, we followed several cursory steps to attain this goal consciously which included determining the topic first, then choosing the specific partners, and finally refining the whole plan. Actually, I am not quite sure how we made the agreement to follow these steps, but this agreement really helped when we got stuck in the middle of the project, as it drove us to move on to the next step.

The third challenge is reducing and solving conflicts in virtual teams. Regular physical presence of coworkers improves people’s feeling of familiarity and fondness, while physical distance decreases closeness and affinity, which then leads to a greater potential for conflict (Siebdrat, 2009). This indicates one way to avoid conflicts, that is, to keep regular face-to-face connections with the teammates. We did not use this way. Instead, we avoided conflicts by building trust and norms. It was really difficult to trust someone we did not met before. But in order to finish the project more smoothly, we decided to build trust. As we were people who believed in Douglas McGregor’s Theory Y, we started the process from having high expected trusts toward the other team. We believed that they had the same goals as us and were self motivated to finish their work. It really worked, because with that high expected trust, we could easily understand the other team because we never judged their attitudes but ways they did the job, when they failed to reply our mails or argued with us. Meanwhile, we built trust through communication. We chatted a lot on whats app. When we chatted, we watched our expressions and always tried to be polite and objective. In addition, we talked about things beyond the project so as to have a better understanding about team mates for the other team, because we believed that trust should be based on better understanding. Besides, we tried to establish an environment that we were open to discuss different ideas just as what we did in our DIB group internally. Furthermore, we showed to other teammates that we were reliable by giving timely feedbacks, as well as sharing information and knowledge to them.

The way we used to solve conflicts was mainly avoiding, which made the whole process smoothly. For example, one reason to cause conflicts to virtual teams is that team members have to negotiate the meeting times and sometimes it requires them to reorganize their workdays to accommodate other’s schedules, which cause frustration and confusion. For example, it was difficult for us to fix the meeting time because our other teammates were part-time students and had to work at daytime. So as to fix this time gap, we accommodated to set the meeting at night or weekends. The other ways we used to solve conflicts including positive influencing. For example, one conflict in our virtual team was that different team members had different priorities over this project so that some members were not devoted as others. In order to solve this problem, in addition to set clear individual goals, we showed them our great enthusiasm about this project and then made use of the fact that a self-motivated team member would not want to let his team mates down. So we used this way to keep most of our teammates motivated and contributing.

Conclusion

In conclusion, the critical success factors of virtual teams include strong leadership, mutual goals and specific ground rules, high levels of trust, clear and open communication and effective use of communication technologies, which are also applicable to non-virtual teams.



References

Johnson, L. K. (2002). Does e-mail escalate conflict? MIT Sloan Management Review, 44(1), 14-15.

Sadri, G., & Condia, J. (2012). Managing the virtual world. Industrial Management, 54(1), 21-25,5.

Siebdrat, F., Hoegl, M., & Ernst, H. (2009). How to manage virtual teams. MIT Sloan Management Review, 50(4), 63-68.
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